Several weeks ago, I received one of the best/random-est emails of all time. Check it out:
My name is Neal Stewart and I am the Director of Marketing for BIGS Sunflower Seeds. I wanted to see if I could set up a phone call with you to discuss our brand potentially sponsoring you during the upcoming baseball season. You’ve obviously done a great job of getting a ton of publicity for your books already, but we have some ideas and think that we could help you get even more.
If you’re up for a conversation, let me know what works for you.
Long story short: they’re sponsoring me. It’s hard to believe, but it’s really happening. More specifically, they’re planning to send me to all 30 major league stadiums! (They’re also going to help with Part 2 of the helicopter stunt, and we have some other stuff in the works as well.) But I’m not simply going to visit; the folks at BIGS are challenging me to snag a game-used baseball at every single venue, and for every place where I succeed, they’re going to donate $500 to my favorite charity, Pitch In For Baseball.
It’s insane. And awesome. And it’s being called the BIGS Baseball Adventure. The folks at BIGS have even created a special website for this madness, which you can see here. If you click on the site’s link called “The Adventure” and scroll down, you’ll see a calendar with games that I’m planning to attend, including:
Yes, I know, it’s gonna be tough to snag game-used balls at every stadium if I’m only at certain stadiums for one day, but keep in mind that (a) I might be able to revisit places later in the season and (b) 3rd-out balls *will* count. Basically, any ball that’s actually used during “live play” counts as long as I’m the first fan to obtain it. In other words, toss-ups during the game are fine, but only from players and coaches (and ballboys, ballgirls, announcers, mascots, groundskeepers, vendors, etc.). I can’t accept balls from other fans — not that I would even want to. I’ve never done that, and I have no intention of starting.
Now, as for Neal . . . he and I have been talking every day, and as it turns out, he’s going to be a key figure in all of this. He’s going to be traveling with me to lots of games, and among other things, he’ll be documenting the action. Check him out on Twitter (@NealStewart) and while you’re at it, follow BIGS Sunflower Seeds (@BIGS_Seeds). They’ll be tweeting lots of updates. And yeah, I’m gonna be receiving *lots* of free seeds any day now. I’ll eat a whole bunch for sure, but I also plan to give some away at games and offer a huge batch as a charity prize at the end of the season.
Stay tuned. It’s going to be a VERY interesting summer . . .